No matter what industry you’re in, you can set up a WordPress blog and start creating high-quality content. But, to rank well in Google and drive leads to your business, you need more. You need a system that you can implement on a consistent basis that will help you build up your brand, reach your target audience and build your search engine ranking.
Keyword research has quietly changed over the past few years. First, search engines like Google have become much more sophisticated when it comes to understanding what “high-quality content” is. It’s not only about how well your article is optimized: it’s also how in-depth, useful, and comprehensive it is.